There is no limit to how many people you can follow on twitter, nor how many can follow you. The thing is… NOBODY LISTENS TO BORING PEOPLE!
So learn how to be interesting… in 140 charachters! There isn’t a set formula, but below you will find a few time tested ideas that will get you started.
The 4 N’s (ish)
- Inform: Information that is valuable to your followers. Whether it be some juicy news, a good deal or something new that is happening. Think of what kind of headlines would catch their attention.
- Inspire: A good quote, a well chosen scripture or a timely piece of advice, just to name a few. In a world that tends to drag you down, people look for some encouragement.
- Entertain: A joke, sarcasm, smart remark, haiku, or a link to a funny video on YouTube.
- Empower: This is information or maybe a link to a tool that helps people accomplish something. It might be free design tool or gold nugget of wisdom about how to calm down angry people.
Tweets are short, so it can be quite a challenge to get your whole point across let alone add flavor to it. Give people something extra by adding some emotion, sarcasm, or interesting insight.
OK: I’m eating breakfast
Better: Just finished my Wheaties this morning… I can feel the power surging already!
Ok: At Wallmart. Thinking aboug renting a redbox movie.
Better: On my way out of Wallmart and that Red Box is begging for attention again…
- Video: Make in known on Twitter every time you upload a new video online or tweet about somebody else’s video that is relevant to your followers.
- Images: Intergrate your flickr.com account to twitter or share links to images you find online like you would share interesting videos.
- Text: Most of your tweets will consist of mostly text by default.
- Audio: Posting links to music or other audio files you create or find online.
- Links: Links going to all of the above! You aren’t limited only to those though. Try linking to relevant blog posts, websites, podcasts, products you like, news articles, etc.
Stage & Props
Once you build a following you can begin to engage by asking your community to get involved. Ask open ended questions for people to answer. Make sure to use the KISS (keep it simple stupid) principle or your complex question will only get people to push the like button on facebook. It also goes the other way, too. If you ask a simple yes or no question you won’t get much engagement either. The best questions are the ones a large amount of people will want to anwser. Remember to add some spice by giving your own two cents if you can make room for it.
There you have it. Now go practice and watch to see how others put them into practice!